Digital Product Launch Checklist

About the Digital Product Launch Checklist

Launching a product involves a hundred small tasks, and forgetting any of them can cost you sales. This Digital Product Launch Checklist gives you a proven, ready-made plan covering every step from validating your idea to following up after launch day. Tick tasks off as you go and watch your progress update automatically.

The 22 tasks are organised into five phases — pre-launch, build, marketing, launch day and post-launch — so you always know what to do next. The dashboard shows your overall completion and your progress in each phase, turning an overwhelming launch into a calm, clear sequence. It is perfect for anyone selling digital products, courses or services who wants nothing to slip through the cracks.

Built in Excel and Google Sheets with a colour-coded done column, owners and due dates, and freeze panes for mobile. Use it alongside our [Social Media Content Calendar](#/product/social-media-content-calendar) to plan your launch promotion.

Who it's for

What's included

• 22 launch tasks across five clear phases
• Tick-to-complete with automatic progress tracking
• Dashboard: overall completion and progress by phase
• Owner and due-date columns to keep a team on track
• Colour-coded and pre-filled to guide you
• Works in Excel and Google Sheets, mobile-friendly

How to download & use it

1. Check your email. The moment your payment goes through, we email your files to the address you enter at checkout. They usually arrive within a minute or two — if not, check your spam or promotions folder.
2. Download your files. Open the email and click the download button. Your files save straight to your device — nothing is posted, it is all instant and digital. Keep the email so you can re-download any time.
3. Open it. Open the file in Microsoft Excel, or upload it to Google Sheets (in Google Drive: New → File upload, then open with Google Sheets). It works on desktop, tablet and mobile.
4. Make it yours. Type into the highlighted input cells — everything else calculates automatically. Most files include a "Start Here" tab and sample data to guide you.

Need a hand? Every purchase includes free email support and free updates for life. If a file ever will not open, reply to your receipt and we will sort it.

Frequently asked questions

Can I add my own tasks?

Yes — add, remove or rename tasks and the phase progress updates automatically.

Is it just for digital products?

It is written for digital launches but works for any product or service launch.

Related searches

Instant digital download. Nothing is shipped. Files are delivered to your email the moment you buy, and you can re-download them any time. Single-business licence.